<p style="text-align: justify;"><a href="https://www.bloggingpro.com/archives/2019/04/12/7-infographic-trends-every-business-should-know-in-2019/" target="_blank" rel="noopener">90% of marketers</a> use infographics as part of their content marketing strategy.</p>
<p style="text-align: justify;">Infographics are popular because they capture a person’s attention, display easy-to-digest information, and are more likely to be shared. But the effectiveness of an infographic depends on how you present the data.</p>
<p style="text-align: justify;">Know nothing about infographic layouts? No worries, we’ve got you covered. Here are our top five tips.</p>
<h2 style="text-align: justify;">Start With a Question Pyramid</h2>
<p style="text-align: justify;">When designing infographics, use a question pyramid to help you structure information.</p>
<p style="text-align: justify;">Start with your infographic’s main goal (e.g. explaining how social media helps businesses) and turn it into five actionable questions that you will answer.</p>
<p style="text-align: justify;">These questions will be the foundation of your infographic and will help you tell a compelling story succinctly. Before you digitalize your infographic, draw a sketch so you can properly plan your concept and design.</p>
<h2>Create a Grid For Your Infographic Design</h2>
<p style="text-align: justify;">One of the most important tips for infographics is to create a grid for your infographic design. A grid helps you organize information and keep every element aligned.</p>
<p style="text-align: justify;">Grid systems create margins so you have enough space between every element and the edge of your canvas so it looks neat. A general rule is to keep objects one square of the grid away from your canvas’s edge.</p>
<p style="text-align: justify;">It’s crucial that your layout is consistent with the style of images, typefaces, and the color palette. When you strike the perfect balance, readers will find your infographic attractive and easy-to-read.</p>
<h2 style="text-align: justify;">Focus On Your Typography</h2>
<p style="text-align: justify;">Another one of our favorite infographic design tips is to focus on your typography.</p>
<p style="text-align: justify;">Type plays an important role in <a href="https://spark.adobe.com/templates/infographics/" target="_blank" rel="noopener">infographics</a> so keep it legible by avoiding script or small type. You should also limit fonts so your infographic doesn’t look cluttered. Aim to use a maximum of three typefaces.</p>
<p style="text-align: justify;"><a href="https://www.quicksprout.com/best-font-for-website/" target="_blank" rel="noopener">Use a simple type</a> like Arial, Futura, and Verdana as they translate well to people&#8217;s screens.</p>
<h2 style="text-align: justify;">Have Enough Negative Space</h2>
<p style="text-align: justify;">Not sure how to design infographics?</p>
<p style="text-align: justify;">Harness the power of negative space. This is the blank space surrounding objects in your design so it’s easier to read.</p>
<p style="text-align: justify;">If your design is too crowded, it’ll overwhelm readers and will make it harder to absorb the information.</p>
<h2 style="text-align: justify;">Choose Your Data Visualization Wisely</h2>
<p style="text-align: justify;">Consider the data you want to display so it’s easier to decide which chart type fits best. Decide whether you want to highlight an important number, show a comparison, an anomaly, or a trend over time.</p>
<p style="text-align: justify;">Most infographics use pie charts, bar graphs, column graphs, and inline charts. Make them easy to understand so readers absorb the information instantly.</p>
<p style="text-align: justify;"><strong>That&#8217;s All About Infographic Layouts</strong></p>
<p style="text-align: justify;">Your infographic layout is the skeleton you build upon. Keep your design simple by laying out your story, using a grid to help place elements, and use three typefaces maximum.</p>
<p style="text-align: justify;">Make sure there’s enough space so your design can breathe and it’s easier for the reader to digest. Good luck!</p>
<p style="text-align: justify;">Did you find this post helpful? If so, check out our other articles on everything from Lifestyle to Law.</p>

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