Business

Important Things to Consider Before Integrating Payment Gateway into Mobile App

<p style&equals;"text-align&colon; justify&semi;">If you’re running an <a href&equals;"http&colon;&sol;&sol;newsforpublic&period;com&sol;mobile-commerce-trends-2017-influence-buyer-experience-infographic&sol;">e-commerce store<&sol;a>&comma; you must have a mobile app&period; When you’ve a mobile app&comma; you need a robust payment gateway&period; But&comma; obviously it is a headache when you need decide the right integrate payment gateway&period; If you’re in the same dilemma&comma; then this guide is exclusively for you&period; The guide digs deep into considerations that you need to take care before integrating a payment gateway&period; Doing so will be highly functional and subsequently your customers will be able to experience the premiere experience of online payment&period;<&sol;p>&NewLine;<table>&NewLine;<tbody>&NewLine;<tr>&NewLine;<td>&NewLine;<&excl;-- top ad-1 --><br &sol;>&NewLine;<ins class&equals;"adsbygoogle" style&equals;"display&colon; inline-block&semi; width&colon; 336px&semi; height&colon; 280px&semi;" data-ad-client&equals;"ca-pub-4800536516440217" data-ad-slot&equals;"9937997884"><&sol;ins><br &sol;>&NewLine;<script>&NewLine;&lpar;adsbygoogle &equals; window&period;adsbygoogle &vert;&vert; &lbrack;&rsqb;&rpar;&period;push&lpar;&lbrace;&rcub;&rpar;&semi;&NewLine;<&sol;script><&sol;td>&NewLine;<td>&NewLine;<&excl;-- Home remedies for Irritable Bowel Syndrome --><br &sol;>&NewLine;<ins class&equals;"adsbygoogle" style&equals;"display&colon; inline-block&semi; width&colon; 336px&semi; height&colon; 280px&semi;" data-ad-client&equals;"ca-pub-4800536516440217" data-ad-slot&equals;"9937997884"><&sol;ins><br &sol;>&NewLine;<script>&NewLine;&lpar;adsbygoogle &equals; window&period;adsbygoogle &vert;&vert; &lbrack;&rsqb;&rpar;&period;push&lpar;&lbrace;&rcub;&rpar;&semi;&NewLine;<&sol;script><&sol;td>&NewLine;<&sol;tr>&NewLine;<&sol;tbody>&NewLine;<&sol;table>&NewLine;<h2 style&equals;"text-align&colon; justify&semi;">Top 6 Things to Look Into Before Integrating a Payment Gateway into Your App<&sol;h2>&NewLine;<ol style&equals;"text-align&colon; justify&semi;">&NewLine;<li>&NewLine;<h3>Deciding merchandise<&sol;h3>&NewLine;<&sol;li>&NewLine;<&sol;ol>&NewLine;<p style&equals;"text-align&colon; justify&semi;">You have to choose between two types of merchandise&colon; one is digital and another is non-digital&period; Digital merchandise refers e-books&comma; photos&comma; digital press or other type of digital images&period; If your app boasts these kinds of materials&comma; there will be no need of integrating a separate gateway into the app&period; Instead&comma; you can use special frameworks and an API suggested by <a href&equals;"http&colon;&sol;&sol;newsforpublic&period;com&sol;apple-ipad-mini-5-set-larger-version-apple-iphone-7&sol;">Apple<&sol;a> &lpar;for iOS app&rpar; and Google &lpar;<a href&equals;"http&colon;&sol;&sol;newsforpublic&period;com&sol;top-tips-tricks-android-everyone-know&sol;">for Android app<&sol;a>&rpar; to use and embed respectively&period; This helps you exclude direct communication between platform servers and sellers app&period; Here Google Play Store or Apple App Store manages all transactions&period; But you should be aware of the fact that Apple and Google take commission which is 30&percnt; fee of all in-app purchases&period; In case if your merchandise is non-digital&comma; there must be a separate payment gateway integrated&period;<&sol;p>&NewLine;<ol style&equals;"text-align&colon; justify&semi;" start&equals;"2">&NewLine;<li>&NewLine;<h3>Choosing the trending payment options<&sol;h3>&NewLine;<&sol;li>&NewLine;<&sol;ol>&NewLine;<p style&equals;"text-align&colon; justify&semi;">If you’re an app owner&comma; you should conduct a detailed analysis of popular payment options&period; It all depends on your target customers and type of the app you’re using&period; The most common online payment options you can choose from is net banking&comma; debit or credit card&comma; and e-wallets&period; If you’re a <a href&equals;"http&colon;&sol;&sol;fugenx&period;com&sol;mobile-application-development-company-in-new-york&sol;" rel&equals;"nofollow">mobile app development company<&sol;a>&comma; you should provide your customers maximum options to choose from&period;<&sol;p>&NewLine;<ol style&equals;"text-align&colon; justify&semi;" start&equals;"3">&NewLine;<li>&NewLine;<h3>Reducing the friction while navigating to the payment page<&sol;h3>&NewLine;<&sol;li>&NewLine;<&sol;ol>&NewLine;<p style&equals;"text-align&colon; justify&semi;">Monetization is the ultimate goal of any business&comma; it is even high in online businesses&period; Turing visitors into a paying customers is not a small deal&period; When everything is done and just payment is left to be completed&comma; if the customer ends up at the same point&comma; it will be definitely a disaster for the business&period; Obstacle or friction for completing the payment is one of the common causes behind failing transactions&period; So never think about taking the customer to any unfamiliar web page to complete the payment&period; Instead&comma; let him complete the payment on the same app&period;<&sol;p>&NewLine;<ol style&equals;"text-align&colon; justify&semi;" start&equals;"4">&NewLine;<li>&NewLine;<h3>Confirming the PCI-DSS &lpar;Payment Card Industry-Data Security Standard&rpar; compliance<&sol;h3>&NewLine;<&sol;li>&NewLine;<&sol;ol>&NewLine;<p style&equals;"text-align&colon; justify&semi;">PCI-DSS &lpar;Payment Card Industry-Data Security Standard&rpar; ensures customers card details are safe and secure within the gateway and not allowed for any external person or system to access&period; If your app has <a href&equals;"http&colon;&sol;&sol;newsforpublic&period;com&sol;top-best-world-popular-cheap-ssl-certificate-providers&sol;">PCI-DSS compliance certification<&sol;a>&comma; it will make customers feel confident about your services&period;<&sol;p>&NewLine;<ol style&equals;"text-align&colon; justify&semi;" start&equals;"5">&NewLine;<li>&NewLine;<h3>Checking the user-friendliness and agility of the gateway<&sol;h3>&NewLine;<&sol;li>&NewLine;<&sol;ol>&NewLine;<p style&equals;"text-align&colon; justify&semi;">Some payment gateways diminish the processing speed of the mobile device&comma; which causes unpleasing user experience&period; In some cases&comma; SDKs that you integrate into the app are culprits here&period; So make sure yours’ is not of that kind&period;<&sol;p>&NewLine;<ol style&equals;"text-align&colon; justify&semi;" start&equals;"6">&NewLine;<li>&NewLine;<h3>Choosing the payment gateway which compensates you without much delay<&sol;h3>&NewLine;<&sol;li>&NewLine;<&sol;ol>&NewLine;<p style&equals;"text-align&colon; justify&semi;">Some payment gateways takes many working days than the usual to clear your payment dues even though their bag has already received the payment from users&period; So prefer a payment gateway that compensates you without much delay&period;<&sol;p>&NewLine;<p style&equals;"text-align&colon; justify&semi;"><strong>Conclusion&colon;<&sol;strong><&sol;p>&NewLine;<p><&excl;-- 640&ast;300 --><br &sol;>&NewLine;<ins class&equals;"adsbygoogle" style&equals;"display&colon; inline-block&semi; width&colon; 640px&semi; height&colon; 300px&semi;" data-ad-client&equals;"ca-pub-4800536516440217" data-ad-slot&equals;"3360826687"><&sol;ins><br &sol;>&NewLine;<script>&NewLine;&lpar;adsbygoogle &equals; window&period;adsbygoogle &vert;&vert; &lbrack;&rsqb;&rpar;&period;push&lpar;&lbrace;&rcub;&rpar;&semi;&NewLine;<&sol;script><br &sol;>&NewLine;In addition to above considerations&comma; you should also seriously think about long-term values the chosen payment gateway creates&period; I believe this is easier to choose a right payment gateway when you collaborate with a right mobile app development company that has a good understanding of these aspects in <a href&equals;"http&colon;&sol;&sol;newsforpublic&period;com&sol;know-wireframes-indispensable-part-mobile-app-development&sol;">app development<&sol;a> and gateway integration&period;<&sol;p>&NewLine;

Hardik Patel

Hardik Patel is a Digital Marketing Consultant and professional Blogger. He has 16+ years experience in SEO, SMO, SEM, Online reputation management, Affiliated Marketing and Content Marketing.

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